Logan
Hwang (22926285)
Assignment
#3
The Budweiser website has a very quality-designed
and well-organized template with attractive features in it. The website
requires each visitors to verify his or her age (possibly through signing in on
Facebook), and it offers premiums – special offers and promotions – if a
visitor decides to subscribe with the website. The website involves
visitor/user participation through logging in on Facebook and providing
comments for many of the posts on the Budweiser website. The Budweiser Facebook
page also contains a lot of neat photos of events.
The Budweiser main website also has a lot of
enjoyable videos, photos, posts, and etc. that visitors and members can “have
fun” watching in their spare time – categories such as “EPID ADS”, “GREAT
TIMES”, and “GREAT CAUSES” contain footages of events held by the Budweiser
company. Furthermore, few (2 to 5) posts are uploaded on the Budweiser Facebook
page every day and most of them seem to be engaging with the audience. On the
Budweiser main website, there is a “Contact Us” category where users can ask
questions or comment about the company.
In my opinion, the Budweiser website is doing a very
effective job of social media marketing.
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